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Blogs

Google To Sunset Call Ads; Migrating To Responsive Search Ads

In a significant shift within its advertising platform, Google has announced that it will sunset call ads sometime next year, transitioning to responsive search ads. This change aims to enhance advertising efficiency and streamline the asset creation and management process. If you rely on call ads to connect with your

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Halloween 2024 Google Search Ranking Update

As Halloween is behind us, the SEO community has reflected on an unexpected spike in discussions regarding potential changes in Google’s search ranking algorithms. This event, affectionately dubbed the "Halloween 2024 Google Search ranking update," gained traction on October 31st, coinciding with the spooky season, a time when search patterns

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