New Google Ads Brand Report
Google has quietly introduced a powerful tool for advertisers: the
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Whether you are a sole practitioner or a managing partner in a dozen-lawyer firm, you understand how important your website is to your livelihood. As we near 2019, your website — and more importantly, its content — is a significant driving force behind your marketing practices. And Google is definitely
read moreTechnology has progressed mightily over the past decade, including impressive forward momentum in artificial intelligence communications. The popularity of Apple’s Siri and Amazon’s Alexa has changed the way people search for services and products. This is true for everything from purchasing laundry detergent to finding a Latin-focused restaurant nearby or
read moreWebsites are more than your information on demand, they are a marketing tool that allows current, past, and prospective clients to gather information, make contact in seconds, and provide feedback for your legal services. Each year, websites evolve and become a true part of your law firm’s makeup. In the
read moreGoogle has a purpose: make information easier to find. Your law firm marketing team has a goal: maneuver through the SEO rules in order to make your law firm’s website content the first to be presented and found on a Search Engine Results Page (SERP). Google takes a person’s search
read moreThere are a number of reasons why you may not be the premier law firm in your geographical area, and it has absolutely nothing to do with your legal prowess. Your attorney group understands every aspect of the law, and the ever-changing precedents, codes, and procedures that come along with
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